Overview
We Are PepsiCo
Join PepsiCo and Dare for Better! We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.
Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries.
In Brazil since 1953, PepsiCo has well-known brands such as QUAKER, TODDY, TODDYNHO, ELMA CHIPS, RUFFLES, DORITOS, EQLIBRI, GATORADE, KERO COCO, H2OH!, PEPSI, among others.
A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.
Know more:
PepsiCoJobs
Join PepsiCo, dare for better.
Responsibilities
The Opportunity
Lead Trade marketing regional calendar, for all categories and channels, being the person in charge of develop customized regional plans with Regional Directors and Sales team, responsible for end to end plans activation, since year plan, budget control (TA and TP), KPI's and POS in store execution.
Also responsible for regional share analysis and action plans, KPI's tracking (perfect Store, Nielsen, Neogrid, BW, Mtrix…) and opportunities and responsible to connect strategic and execution agenda in a regional overview.
Your Impact
Lead Regional plans and assure Trade marketing activations by managing implementation aligned to sales demands:
Coordinate and assure flawless execution of Trade marketing executions and promotions in point of sales
Coordinate and execute Innovation plan, by channel, customer and POS execution (PiCos)
Responsible for regional analysis:
Set SMART KPI's for each channel
Analyses and present activations results
Responsible for Market Share analyses and action plans
Identify opportunities supported by Pepsico database and market analysis (Shopper Insights, Perfect Store, Nielsen Retail, Neogrid, BW and Mtrix)
Lead Trade Marketing regional investments:
Trade Activities – regional activations, events and fairs
Trade Promotion – ensure sell out plans by channel with correct action plan and investment
Support Regional Sales Team:
Lead JBP agenda by customer with sales force
Coordinate regional customer events to explore strategy and action plans
Collaborate in sales meeting and reinforce commercial relations with our clients
Responsible for regional sales team trainings: launches, action calendar, trade marketing activations and shopper analysis
Qualifications
Who Are We Looking For?
Previous experience in Trade Marketing or Sales
Proactivity
Responsibility
Good Relationship
Analytical skills
Strategic thinking
If this is an opportunity that interests you, we encourage you to apply even if you do not meet 100% of the requirements.
What can you expect from us:
Opportunities to learn and develop every day through a wide range of programs.
Internal digital platforms that promote self-learning.
Development programs according to Leadership skills.
Specialized training according to the role.
Learning experiences with internal and external providers.
We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
Financial wellness programs that will help you reach your goals in all stages of life.
A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a workforce and innovation for the organization.
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