Job Description :
We are a North Carolina-based, US Healthcare firm seeking a
Digital Media Marketer
to join our dynamic healthcare team.
The ideal candidate will be responsible for developing, implementing, and managing digital marketing strategies that promote our healthcare services.
This role requires a highly motivated individual with a deep understanding of digital marketing, SEO, and social media management, combined with the ability to drive engagement, brand awareness, and patient acquisition.
Pay : $1000 USD minimum pay per month (part of the pay will be base, part of the pay will be released based on productivity)
Key Responsibilities :
Develop and execute comprehensive digital marketing strategies for our healthcare services, focusing on lead generation, patient engagement, and brand awareness.
Manage and optimize social media platforms (Facebook, Instagram, LinkedIn, etc.)
to increase engagement and reach.
Create, monitor, and analyze performance metrics for digital campaigns to ensure maximum ROI.
Produce high-quality content for blogs, social media, email marketing, and websites.
Collaborate with the medical team to ensure content aligns with healthcare standards and patient education goals.
Conduct SEO, SEM, and PPC campaigns to drive organic and paid traffic.
Stay up-to-date with the latest digital marketing trends and technologies to implement into our marketing strategies.
Ensure all digital communications comply with industry regulations and standards (e.g., HIPAA compliance in patient data usage).
Key Attributes :
Promptness : Ability to deliver tasks and campaigns on time, ensuring that deadlines are consistently met.
Reliability : Demonstrates consistent performance, trustworthiness, and commitment to delivering quality work.
Availability : Ready to respond to digital marketing needs and queries promptly, especially in a fast-paced healthcare environment.
Qualifications :
Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in digital marketing, preferably in healthcare or a related field.
Expertise in social media management, SEO, SEM, and PPC campaigns.
Strong writing and editing skills, with an ability to create engaging content.
Knowledge of analytics tools (Google Analytics, Hootsuite, etc.).
Familiarity with healthcare regulations is a plus.
Job Type : Contract
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