, Rio de Janeiro
- We are seeking a highly motivated GTM Project Manager based in Brazil to join our dynamic team at inDrive. As a GTM Project Manager, you will play a pivotal role in shaping our brand's presence and expanding our reach in Brazil.
**Responsibilities**:
- Analyze performance, media, and brand strategies on a country/city level.
- Optimize marketing mix for maximum impact in each region.
- Conduct Customer Journey Mapping (CJM) and Product Funnel analysis.
- Generate hypotheses and execute tests to drive growth hacking initiatives.
- Oversee the creation of effective and culturally relevant creatives for all marketing channels.
- Collaborate with the social media manager to ensure cohesive and engaging content.- Support Regional Partnerships and New Channels:
- Identify and nurture partnerships that align with regional objectives.
- Explore and exploit new channels for business development.- Lead Regional Projects Execution:
- Collaborate with all marketing departments and Business Development team on project execution.
- Manage and drive marketing projects at the regional level.
**Qualifications**:
- At least 3 years of digital consumer marketing experience in a global company.
- Strong data and analytical skills.
- Upper-intermediate or higher English language proficiency.
- Experience working with a mobile product.
- Proven track record of effectively delivering multiple marketing projects in a fast-paced environment.
**Preferred Qualifications**:
- Analyze performance, media, and brand strategies on a country/city level.
- Optimize marketing mix for maximum impact in each region.
- Conduct Customer Journey Mapping (CJM) and Product Funnel analysis.
- Generate hypotheses and execute tests to drive growth hacking initiatives.
- Oversee the creation of effective and culturally relevant creatives for all marketing channels.
- Collaborate with the social media manager to ensure cohesive and engaging content.
- Support Regional Partnerships and New Channels:
- Identify and nurture partnerships that align with regional objectives.
- Explore and exploit new channels for business development.
- Lead Regional Projects Execution
- Collaborate with all marketing departments and Business Development teams on project execution.
- Manage and drive marketing projects at the regional level
