Job Requisition ID JR30829 Teams Marketing & Promotions Work Type Onsite Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages.
Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.About Marketing PartnershipsAt Netflix, Marketing Partnerships maximizes the impact of brand engagements, driving business results through creative excellence.
The team consists of (4) distinct business units focused on distinct outcomes:Distribution Partnerships: grow our subscriber baseBrand Partnerships: promote our titles to membersAds B2B Marketing: drive preference with advertisersIntegrated Marketing: offer custom solutions for advertisersAll of these objectives are supported by the Marketing Partnerships Creative team that collaborates with external brands and agency/production partners as well as internal cross-functional teams to create compelling campaigns, activations, sponsorships, and other innovative solutions.
The Marketing Partnerships Creative team consists of (3) disciplines: Brand Strategy, Creative, and Creative Production.
This team is tasked with ensuring partnership programs are rooted in a compelling strategy, crafted at the highest quality, and executed flawlessly.
Examples of the work created by this group can be found here - https://www.netflixmp.com/About The RoleWe are seeking a Creative Manager with strong experience working on brands from various categories to lead end-to-end creative for many of our partnerships.
You will be joining an established group of creatives, strategists, and producers who have been tasked with building bigger, better, and longer-term partnerships, for which creative excellence has been identified as an integral component.You will own creative campaigns for Netflix's major partnerships with global/regional brands as well as top creative/media/partnership agencies, across a variety of product categories in support of Netflix's content releases and its platform.
You'll work with members of the team to pitch, develop and execute creative for partner programs that will help us to deepen consumer engagement and awareness of our original content around launch.
You will work cross-functionally with internal creative teams, brands, & creative agencies, creative studios and freelancers to deliver best-in-class creative executions.While this role requires functioning as a holistic 'creative director' (messaging, copy and design), the preferred candidate will have a deep track record in art direction across a variety of mediums including digital, video, and print.This is an exciting role with plenty of room to grow and develop as we build and bring our content and product to the world.
We believe this role is ideal for someone with a personal passion for entertainment and a professional desire to create some of the world's most creative brand partnerships.KEY RESPONSIBILITIES:Ideate, pitch and execute best-in-class creative campaigns to co-promote key Netflix titles and our brand partners.Extract insights from partners and internal marketing teams to develop and steer the creative vision from beginning through to executionBuild foundational concepts that reflect the strategic intersection between the brand and the titleProvide guidance and feedback to partner creative agencies, studios, freelancers and brandsTranslate our brand/marketing requirements into ideas the partner and ultimately consumers easily understandIntroduce new partners and their agencies to the Netflix brand, creative guidelines and workflowDrive successful integration of broader creative content and brand initiatives at Netflix and our strategic partnersAttend partner meetings and manage all creative relationshipsCollaborate with cross-functional teams including: Integrated Marketing, Sales, Creative Marketing, Social, Content, Events, and Public Relations.REQUIREMENTS:10+ years of proven experience in a creative role within entertainment, advertising, or related industry.A strong portfolio of award-winning work spanning a range of different industries.Passionate and curious about marketing, brands, and entertainment.Have key, demonstrable experience leading innovative creative solutions with notable brands.Strong experience in brand and/or consumer marketing.
Partnerships experience a plus.Confident presentation skills and excellent communication skills.Experience and palpable passion for building great content marketing programs that are unique and scalable.High ability to cultivate relationships and efficiently communicate across multiple cross-functional partners: internal, external and agency partnersClear and articulate speaker, in both Portuguese and EnglishPERSONALITY ATTRIBUTES:A natural and deep affection for entertainment and brands.Strategic, forward-thinker, extremely organized, effective communicator, and thrive in a fast-paced environment.Capable of working independently as well as part of a broader team.Can organize, clarify, and communicate complex ideas quickly, succinctly, and accurately.High level of intellectual curiosity with the ability to demonstrate strong judgment in the face of ambiguity.Agile, goal-oriented, driven to succeed, and always up for a challenge.Has a passion for concepting unique and innovative marketing campaigns.Can flourish in our unique company culture.Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates.
If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams.
We approach diversity and inclusion seriously and thoughtfully.
We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.#J-18808-Ljbffr