About the team :The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform.
We work with advertisers to optimise their activity on the platform and build meaningful connections that help drive behaviour change.
About the role:The Measurement Partner will partner with our leading clients and agencies to help measure the effectiveness of their investment in our platform.
In addition, this role will partner with key cross-functional teams such as sales, product marketing, measurement product, and business marketing to ensure that clients and agencies have best-in-class support.
We seek a highly-driven, empathetic person who is looking to build our Marketing Sciences discipline where execution, curiosity, and data-driven thinking in a fast-growth environment to make others better will be critical for success.
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Responsibilities:- Partner primarily with clients and agencies to provide a good measurement that can lead to a better understanding of their performance on the platform- Design and implement measurement strategies that demonstrate how clients and agencies can improve business outcomes.
- Focus on strategic consulting together with sales and product teams to help drive and implement learning agendas with 1st or 3rd party measurement solutions- Develop and scale programs to address advertisers' measurement needs, promoting the adoption of measurement methodologies, products, and approaches- Analyze data to develop advanced analytics projects tailor-made for clients to prove that TikTok works- Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams Minimum qualification:A successful candidate must have:- At least 3-5 years of experience with digital advertising, large marketing-related organizations, or measurement suppliers.
- Relevant bachelor's degree in a business or analytical field.- Expertise in advertising measurement methods and technologies - Successful examples where past measurement contributions led to behavior change - A track record of inferential problem solving through experimental design and analytical methods - Ability to thrive in a fast-paced environment with excellent time-management and prioritization skills.- Excellent presentation, verbal and written communication skills and fluency in Portuguese & English is essential.
Preferred Qualifications- Relevant bachelor's degree in Business, Advertising, Economics, Computer Science, Statistics or Research.- Familiarity with privacy-first innovation for measurement systems is a plus - Experience working with sales and cross-functional teams- Experience with advertising agencies or advanced marketing data-driven organizations preferred
