Mission/ Core purpose of the Job
- To provide innovative solutions, execute merchandising plans and maintain MTN standards for optimum performance of stores in alignment with Regional Sales Operations Channel strategies. - To provide day-to-day training and communication of merchandising plans, including execution, support and guidance to the distributors in the assigned region, - To meet or exceed retention and acquisition targets by providing exceptional customer centric service - To ensure alignment in the stores to MTN standards.
2. Context (Global influences, environmental / industry demands, organisational mission etc.)
- Fast moving industry with constantly changing business requirements and technologies
- Fluid complexities of customer expectations and demands
- Highly competitive market with new and established competitors and aggressive competitor strategy and delivery
- Highly dynamic and fluctuating Telecommunications industry
- Total customer experience for MTN brand
- Constantly changing consumer and market needs
- Fast paced environment
- Market dynamics and developments
- MTN policies, processes and procedures
- Regulatory industry norms govern MTN and partners
- Highly pressurized, deadline-driven environment
- Highly legislated / regulated environment requires compliance
- Participative environment - highly diverse and team-focused
- Execution of career conversation and PDPs/eLearning/On the Job/Responsibilities
- Functional monthly check-in conversation (not only the responsibility of the Supervisor)
Key Performance Areas: Core, essential responsibilities / outputs of the position (KPA's)
Task Complexity:
- The implementation and execution of innovative solutions and service excellence to ensure effective sales and promotions
- To execute innovative merchandising plans, including roll out of plans and promotions to distributors and stores
- Ensure that all promotions and plans are correctly implemented as per the Promotional Brief
- To train, assist, communicate the plans and products, product promotions, systems, services, customer experience, promotions, and assist where necessary to ensure they are correctly and effectively implemented as well as anything required by MTN to be taught at a distributor and store levels
- Monitor alignment to current promotions and incentives
- Comply to regular call cycle for store visits
- Update new stores/remove closed stores from Retail Database
- Usage of the Globe Trotter in trade daily
- To understand, anticipate and capitalise on changes in consumer behaviour
- Drive relationships with distributors and stores, in order to execute merchandising
- To achieve measurable results in sales via the execution of solutions and service excellence.
- Execute merchandising cycle of visual and point of sale merchandising via standardised processes, policies and procedures to provide seamless customer service and experiences.
- Consider local conditions, as well as competitor activity to create competitive advantage
- Ensure consistent merchandising and layout collaborating with Marketing for look and feel and with Trade Partner Supervisor for design elements
- Deal with escalated queries from trade Partners and ensure resolution.
- Drive best practice, continuous improvement and innovation at process and procedure level and ensure innovation to improve best practice
- Negotiate Point of Sale presence within the various sites to ensure Brand presence
- Identify and recommend innovative ways to enhance the consumer channel performance and marketing mix
- Understand, and implement innovate ways, and local requirements and action plans for the different regions in relation to the execution and implementation of the strategy and liaise with the approved stake holders.
- Ensure compliance of strategy to the Informal Indirect, Direct, Retail and Branded channel and implement remedial action for non-compliance
- Compile daily reports for sites visited (reports to be done weekly)
- Identify opportunities to increase sales in the different market sectors
- Collaborate with OEM's to ensure adequate OEM merchandising elements are available to display i.e. Dummy Units, Point of Sale etc.
Relationship building and maintenance
- Build and maintain relationships with all stakeholders
- Follow up on and respond to all queries and ensure effective resolution at store level
- Maintain good communication and relationships with all areas of the Informal Channel Report Generation
- Ensure regular feedback to management on all distributors, stores and merchandising activities
- Provide inputs for the preparation of channel related process documents.
- Provide auditors with all necessary information as required and ensure that all audit points relevant to this position are dealt with timeously and accurately.
- Complete reports on a daily / weekly/monthly as required by business Budget Management
- Ensure all expenditure is in line with the agreed budget
- Identify areas wher