Retail Industry Strategy Manager (this position is not a management position)
Location: BR
About the Role:
We are seeking an experienced and dynamic Retail Industry specialist to join our team. In this role, you will lead the development and execution of strategic initiatives for Retail Industry, ensuring alignment with our global objectives and driving market growth.
Key Responsibilities:
Industry Leadership & Strategy Development:
Participate in the design the overall market strategy to drive growth and competitiveness.
Develop and maintain the relationship with the Global Industry Unit
Best Practices Exchange:
Identify and share best practices and references across Latin America and WW, collaborating with all countries to foster innovation and efficiency.
Sales & Marketing Alignment:
Understand Sales Plays and Use Cases for Retail Industry, working closely with the Corporate to align strategies with Latin Americas needs.
Segment and plan offers, campaigns, and programs for OnPremise and SaaS installed bases, leveraging cross-selling, upselling, and new logo strategies.
Go-To-Market (GTM) Strategy:
Communicate the Retail Industry GTM strategy to each country, including potential by segment, campaigns, and programs based on Sales Plays and Use Cases.
Demand Generation & Coordination:
Coordinate with Marketing LAD to execute demand generation activities, including events, content creation, digital marketing and PR
Industry Engagement:
Participate in local industry events, representing the company as a speaker and thought leader.
Sales Process Participation:
Actively engage in the sales process for key industry opportunities, aligning with country MDs to optimize outcomes.
Stakeholder Interaction:
Collaborate with country stakeholders to ensure and accelerate the execution of industry initiatives.
Client Coordination & Knowledge Sharing:
Coordinate client CVCs alongside the Knowledge Team to enhance client relationships and insights.
Partnership Management:
Focus on the industry plan with GSI alongside Alliances and country leaders.
Identify potential regional partners and support mapping partner capabilities by industry/product.
Connect partners with country sales teams and align them with the GTM strategy.
Develop offers and sales initiatives with partners to drive mutual success.
Qualifications:
Proven experience in industry strategy development and execution.
Strong leadership and relationship-building skills.
Expertise in marketing, sales strategies, and demand generation.
Excellent communication and presentation skills, with the ability to engage as a speaker at industry events.
Ability to work collaboratively with cross-functional teams and stakeholders across various regions.
Experience with partnership management and strategic alignment.
Career Level - IC5
#J-18808-Ljbffr
