**About us**:
At Hint, we revolutionize the way people engage with astrology by combining cutting-edge NASA data with personalized guidance from professional astrologers. Our app offers hyper-personalized insights, 1-on-1 consultations, and detailed astrological charts, helping users navigate their lives with greater awareness and confidence. We are committed to delivering a fun and friendly user experience while empowering our community to lead happier and healthier lives. Join us and be a part of the future of digital astrology.
**About the role**:
We at Hint are looking for a highly experienced and specialized Senior Growth Product Manager to join our team. Hint is a web astrology app, operating as a web-to-web business. The primary focus of this role is to drive top-of-funnel growth through optimizing our web quizzes, leading to user registration and payment. This role requires direct experience in managing and improving web funnels in a B2C environment.
**Key Responsibilities**:
- ** Funnel Optimization**: Define and implement hypotheses to improve the conversion rate (CR) to purchase and lifetime value (LTV) within the web funnel.
- ** Data-Driven Strategy**: Dive deep into data on the competitive environment and user behavior to propose strategies that drive customer acquisition efficiency and improve ROAS.
- ** Testing Roadmap**: Run a robust testing roadmap, driving continuous improvement in the web funnel. You will ensure that strict quarterly KPIs are met and exceeded.
- ** Cross-Functional Collaboration**: Collaborate closely with designers, developers, and other key stakeholders to seamlessly execute optimization strategies, from product requirement documents to execution.
- ** Agile Ceremonies**: Assist Engineering team in leading agile software development ceremonies, including daily standups, grooming, planning, and retrospectives.
- ** Ownership of Results**: Lead the entire growth process, taking full responsibility for results, from hypothesis creation to final implementation and evaluation.
- ** UA Collaboration**: Work hand-in-hand with the User Acquisition (UA) team to build and optimize the full flow, ensuring that every step, from the first user interaction through registration and payment, is optimized for growth.
- ** User Pain Points**: Deeply understand user pain points and behaviors, leveraging this understanding to determine the most effective strategies for selling our product.
**Qualifications**:
- Proven experience with **web funnel optimization** in a B2C environment.
- 4+ years of growth product management experience, specializing in B2C subscription models.
- Ability to define, run, and analyze **A/B tests** specifically for web-based funnels.
- Experience leading growth initiatives with a focus on **improving CR, LTV,** and other performance metrics.
- Strong collaboration skills to work effectively with **cross-functional teams** including designers, developers, and data science teams.
- Ability to manage multiple growth initiatives and meet strict **quarterly KPIs**.
- Strong problem-solving skills with a **user-first mindset**, aiming to understand pain points and optimize user experience.
- Experience in building and executing **strategic roadmaps** for growth testing.
- Familiarity with leading **agile software development** ceremonies is a plus.
**Location**:
**Benefits**:
Discover the perks of being part of our vibrant team! We offer:
- ** Remote Work Environment**: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
- **Unlimited PTO**: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
- **Paid National Holidays**: Celebrate and relax on national holidays with paid time off to unwind and recharge.
- **Company-provided MacBook**: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!
**Interview Process**:
- Recruiter Screening (40 minutes)
- Technical Interview (60 minutes)
- Final Interview (60 minutes)
**Life at Hint**:
By joining Hint, you'll become part of a team that picks each other up, collaborates daily, and works hard, fast, and intelligently because they're motivated and passionate about being the best in the industry. We thrive on innovation, push the boundaries, and are proud of our work!
At Hint, we foster a culture of creativity and continuous learning, where everyone's ideas are valued. We believe in maintaining a healthy work-life balance, supporting each other's growth, and celebrating our successes together.
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