REQUIREMENTS: · +4 years of experience in digital marketing for technology companies · Be able to write creative copy, using our brand's messaging; · Generate SEO-friendly blog posting ; · Experience in POS creation (case studies, one-pagers, brochures); · +3 year of managing Google PPC, and remarketing campaigns; · Measure performance key metrics, analyze results, and formulate new strategies on how to improve ROI; · Proficiency with lead generation through for B2B; · Proficient English (advanced); · Excellent writing skills; · Creativity; · Proven lead generation skills; · Advanced knowledge of social channels relevant to the company's success · Strong analytical skills · Advanced knowledge of social media advertising platforms RESPONSIBILITIES: Develop and execute marketing strategies to promote IT consulting services, with a focus on brand positioning, lead generation, and client engagement.
Plan, create, and manage multi-channel marketing campaigns (email, social media, website, etc.)
to drive traffic, generate leads, and build brand awareness.
Collaborate with the sales and technical teams to create compelling marketing content such as case studies, whitepapers, blogs, and presentations.
Conduct market research to identify industry trends, target audience needs, and competitive insights to improve marketing efforts.
Optimize SEO, SEM, and PPC campaigns to enhance the company's online presence and search engine rankings.
Manage and grow the company's social media platforms by developing content strategies and engaging with the audience.
Track and analyze marketing metrics (ROI, lead conversion, traffic) to assess the effectiveness of campaigns and optimize future strategies.
Will be a plus: · Familiarity with B2B marketing principles and best practices; · Familiarity with product development in the B2B; · Proficiency with Dynamics 365 CRM ; WE OFFER: · Professional and friendly team; · Competitive salary; · Paid Vacation, Sick Days, etc; · Possibility of remote work