At BairesDev, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.We are looking for a Performance Marketing Manager to join our team.This professional will be responsible for driving and supporting performance marketing efforts to increase lead volume and lead value for the company. Reporting directly to our Paid Social & Display Senior Manager, this position will ensure optimal results from paid social and display campaigns.What You Will Do:Drive the strategy and execution of our LinkedIn and Facebook campaigns, as well as those on other emerging paid social and display channels, using best practices for B2B demand generation.Support the transition to automated bidding strategies using financial data, working with our data science team.Create, coordinate, and execute all paid social and display campaigns.Work closely with marketing, sales, and data science to ensure strategy and content are aligned across the organization.Consistently experiment with new content, strategies, and landing pages to increase conversion rates.Conduct A/B testing of ad copy variations, bidding strategies, audiences, and other metrics.Here's what we're looking for:3+ years of experience working on paid social campaigns (specifically B2B demand generation).Extensive knowledge of LinkedIn Ads, Facebook Ads, Google Analytics, landing page optimization, and A/B testing. Certification in some or all of the above is a plus.Strong analytical, attention to detail, proactive, and problem-solving skills.Excellent written and verbal communication skills with an advanced level of English.Expert Excel/Google Sheets.US market experience is a plus.Experience budgeting and forecasting media spend to deliver positive ROI on business objectives is a plus.Prior experience developing and testing various creative assets for various audiences and/or with other ad networks such as YouTube, Twitter, Quora, or Google Display Network is preferred.How we do make your work (and your life) easier:100% remote work (from anywhere).Excellent compensation in USD or your local currency if preferred.Hardware and software setup for you to work from home.Flexible hours: create your own schedule.Paid parental leaves, vacations, and national holidays.Innovative and multicultural work environment: collaborate and learn from the global Top 1% of talent.Supportive environment with mentorship, promotions, skill development, and diverse growth opportunities.Apply now and become part of a global team where your unique talents can truly thrive!
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